The right music can have a massive impact on sales. According to research 79% of consumers in the UK have indicated that music encourages them to stay in stores longer.
As today’s consumer becomes increasing more savvy, and consequently demand more from their shopping experience, retailers are constantly challenged with deploying the right in store communications strategies and solutions.
Music & audio can be used to differentiate two otherwise similar shops by producing variations in their atmosphere. This could attract different kinds of customer.
Captive Music understand the businesses objectives that you have for playing music in your retail environment, we apply extensive musical resources and skills to create a unique bespoke music playlist. With access to tens of thousands of music tracks our experienced music consultants balance the mix of artists, styles, genres, eras and tempos to complement your trading style and pattern.
Music is becoming an increasingly important part of the in-store ‘environment’ package and can be a customer’s first impression of a store if they are not greeted by a member of staff.
If you would more information about our services, the benefits of Shop & Retail Radio, In-store music and systems or simply advice on music choices then please contact us on 0208 931 9300.
‘Because Music Matters’
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